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E-retailer
E-retailer
  • Need

    An e-retailer has ~100k merchants selling ~2 MM items. Most items lack product descriptions and are not properly categorized, making it hard for customers to browse and find them.

  • Deliverable

    A scalable solution to enrich product information and categorize products into a taxonomy with 95%+ accuracy

  • Impact

    Increased the customer engagement by 4x (both the number of pages a customer visits, and the session length)

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